Many databases provide email and RSS alerting services to highlight new content as it is added to the database. These kinds of alerts can be more useful than publisher-based alerts when your research topic is covered across multiple journals or is multi-disciplinary. Unlike publisher-based alerts, you will need to make use of Off Campus Sign In to setup and access profiles or accounts at database web sites, and the alerts you receive often provide the proxied version of the link to the article.
BioOne offers email table of content alerts for their indexed journals and a few books.
You can create email alerts for search in any (or multiple) EBSCOhost databases.
Engineering Village allows you to create up to 125 weekly Email Alerts from the Search History. A Personal Account is required to set up email alerts.
Google Scholar provides email alerts for new content added to their index (they do not list which publishers provide content or the frequency with which that content is re-indexed). You can't create alerts for individual publications in Google Scholar; you should use the directions for Publisher alerts for individual journal alerts.
There are two kinds of alerts. The search alert allows searches to be saved, run anew, and notification sent regarding updated results. The publications alert (found on the Publications search page with similar properties) notifies of the latest available issues of a favorite publication. Simply run and refine a search, then look for the Set up alert link at the top of the results.
To set an email alert for new matches to a given search, start by performing and refining a search in any PsycNet database. Then click the “Set Email Alert” button. This will prompt you to sign in to your My PsycNET account. From here you will be able to name your search, add personal notes, determine the frequency of the email alert, and set when the alert will expire. Go back to My PsycNET at any time to edit or delete the alert.
A search in any PubMed database can be saved (using your My NCBI login). Once saved, you have the option of emailing new search results monthly, weekly, or daily. You can also set an upper limit on the number of search results to be emailed. A link in the email will take you to the complete search results in PubMed.
Once you are 'alerted' to the existence of a journal issue or article, search the Journal Title Database to see if the journal issue is available online or physically in the library. For journal articles not owned locally or available electronically, submit a request through ILLiad.