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MarketLine database now online

March 7, 2008 – MarketLine offers a comprehensive and unique collection of information in a variety of user-friendly formats, including interactive reports and databases. Compiled by a global research team, these products are ideal for helping you build a thorough understanding of markets, whether you’re researching for qualifications, jobs or business.

MarketLine includes

  • Industry profiles offering standardized market data (including size & segmentation) and competitive analysis
  • Company profiles for 50,000 public and private companies giving detailed insight into how companies are organized and function
  • Country profiles presenting easy-to-digest summaries and standardized data
  • Base Drivers Database featuring key macro-economic, social, demographic and industry statistics for 215 countries
  • Live feed of news, comment and analysis to keep you fully up-to-date with all the latest business developments

MarketLine enables you to

  • Create in-depth analyses of data across companies, industries and countries
  • Research and develop new ideas, business and marketing plans and job opportunities
  • Save time and effort in generating customized research solutions
  • Benefit from highly developed R&A processes
  • Utilize extensive global resources

MarketLine information draws on extensive primary and secondary research, all aggregated, analyzed, crosschecked and presented in a consistent and accessible style. The collated data is fed into vast databases and forecasting models which in turn drive our analysis and recommendations. Each step of the data gathering process is subject to strict quality control processes that are reviewed and maintained by our senior staff. This means you can be confident that MarketLine information is completely accurate, reliable and up-to-date.

For more information about this database, contact Ellen Krupar or your college librarian.